Creative Wiz
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Google x McLaren

Google x McLaren

24 hours, zero brief, Lando Norris, and a McLaren race car. I created the Google Pixel graphics for their GP hot lap car, basically from thin air. Pitched the creative, designed it, and worked with McLaren on the fly to get it track-ready. Evidently, yesterday, is a real deadline in the world of creating graphics for race cars.